As if I am not temped everyday by the likes of Gilt, Hautelook, Ruelala, Swirlcandy, and a host of other sample sites, Century 21 (the designer outlet) and Amazon both came out with their versions of sample sale sites.
Amazon’s flash sale site, MYHABIT, has no membership requirements and does not require a referral to join.
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Prices are on par with what we’d expect to see at Gilt. The bonus is that MYHABIT offers free shipping and free returns and from now until June 1, 2011 you get $10 off any purchase, no minimum purchase required. Use code MYHABIT1.
Century21, on the other hand, requires that members sign up through a “friend” but will allow you to sign up after a few days of being on their “waitlist.” If you want to join right away, let me know your e-mail address and I’ll send an invite your way. If you make a purchase I get $10 store credit.
Is the market saturated to the point where these new businesses are doomed to fail? Or is there a chance they’ll flourish in spite of adversity?